• April 9, 2015

What “Viewable Impressions” Will Mean For Digital Advertising

Click fraud has been a major problem that just about every advertiser has had to face at some point in their work. Bot traffic has driven up the costs of clicks and created artificial markets around terms and targets that may not offer a competitive benefit to the advertiser. As a result, the industry has…

Read More

Skype for Business is released by Microsoft, transition from Lync Online will be complete by May

As a part of the Office 2013 update, Microsoft’s Skype for Business, which was released recently, will replace Lync – the older enterprise communication tool currently offered to its Office 365 customers. It was only a few weeks ago that Microsoft had released a version for technical preview and for that reason also acknowledges that…

Read More

LinkedIn releases Elevate, helps its users manage the distribution of content

LinkedIn, which has been in the business of news, new jobs and where people network for business deals is now set to diversify into social media management with its new app, Elevate. This app, which is a paid desktop and mobile app which will suggest articles to its users, by using its Pulse and Newsle…

Read More

What is Custom DNA?

Written by: The Midland Certified Reagent Company Summary: DNA synthesis is a real science in use today, and we explore how it’s used. The movie Gattaca explored the concept of custom DNA taken to its extreme. What if you could tailor make a baby to fit whatever parameters you set for him or her? So…

Read More

Devices That Save Time

Written by Allied Time Technology has played a massive role in enabling the automation of tasks that might have taken hours. A calculator, for example, brings considerable amount of time savings if one had to calculate a long list of figures. There are other such devices that people have come to take for granted since…

Read More