Category: Business Services
Buying Mobile Advertising from a Buy-Side Platform
Mobile traffic is seeing huge increases year over year, and more businesses are investing in advertising meant to secure conversions from users on-the-go. Marketers looking to manage their own traffic are finding success reaching these mobile users through buy-side platforms that allow for granular targeting and real-time bidding. Here are some of the basics you…
Read MoreTop Benefits of Biometric Time Clocks
Written by: Allied Time As a business scales, time management becomes an even greater concern. At a certain point, employees will outnumber management so it’s important to have a system in place that helps track time with transparency. That’s where biometric time clocks can come in handy. The pseudo-science name doesn’t mean they will replace…
Read MoreHow to Purchase Ad Space for a Campaign
One of the fastest methods to see whether your display advertising is converting well is to purchase traffic from a reputable buyer. When you begin affiliate marketing, for instance, this is one of the most important steps you can take to get started. Getting this step wrong can cost you thousands. With these tips, you’ll…
Read MoreMicrosoft will layoff 18000 employees, most positions eliminated from Nokia
Following an email by Satya Nadella only recently, Microsoft announced major layoffs totalling to about 18000 employees getting the axe over the course of a year. Almost 12500 of these employees will be from Microsoft’s newly acquired Nokia assets. In the note, Nadella said that 13000 of these positions will be downsized in the first…
Read MoreTwitter shares fall by 11 percent, insiders cash in on unlocked shares
With a large number of shares being sold by shareholders and which was kept locked for so long, Twitter fell by almost 11 percent. Unlike Facebook which spiked by 12 percent when almost 800 million shares of theirs was unlocked, Twitter dropped to a record low of $34 per share while hovering around the $34.40…
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