Category: Business Services
Simple Way to Manage Your Lottery Tickets
Members of the social lottery website can now manage past and current lottery tickets via an online account manager. There are many reasons lottery players love Lotto Gopher. Instead of driving to the store and waiting in line, consumers can now order Powerball online as well as other California lottery tickets. For this reason alone,…
Read MoreTips for Brands Considering Mobile Ads
This article was written by Ted Dhanik The smartphone has changed how people view the Web, making the old desktop banner advertising methods something of a relic. Desktop ads still account for the majority of ad spend, but the upswing into mobile seems inevitable. Mobile users are more motivated to make a purchase, and they…
Read MoreHow to Write Amazing Banner Ad Copy
Written by Ted Dhanik The copy of your banner ad is just as important as the copy involved in search marketing. It’s your chance to sell the user on your ideas, using keywords and phrases that are familiar to your audience. You’ve been told to tell a story, keep it simple, and use sales language…
Read MoreThe Basics of Display Advertising Split Testing Explained
Written by Ted Dhanik. Testing is a term that gets thrown around in the world of display advertising, but the scientific aspect of marketing is very much a part of successful campaigns. Testing is a good method to confirm your suspicions and test the ideas you think you know. Through testing, you might find that…
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