Popular Athletes testing iWatch, release slated for October
Earlier reports state that Apple intends to release the iWatch by this fall. However, latest report suggests that before it is, the company has recruited a number of athletes to test the device.
In particular, athletes from the NBA, NHL and MLB are responsible for testing the devices fitness capabilities in intense environments before it will be released to consumers.
There are two players that have been linked with the testing: Kobe Bryant of the Los Angeles Lakers and Dustin Brown of the Los Angeles Kings.
Confirming the collaboration between these athletes and Apple, Bryant was spotted at Apple’s Cupertino campus in a meeting with the company’s design chief, Jony Ive.
What is unmistakable is that Apple is trying to get their act together in ensuring the success of this product by getting top athletes from every US sports league to participate in the testing.
But there’s a reason why Bryant has been singled out: not only is he the fifth-highest paid athlete in the world but also has a huge fan base both in the West as well as in China too.
If that’s not enough, Bryant also has enjoyed a long relationship with Nike, which is rumored to be linked to this product and its development too.
Speaking of which, the wearable device will be powered by Apple’s Healthkit app and can turn out to be instrumental when it comes to serving as a tracking and diagnostics tool for pro athletes, regardless of which sport they belong to.
This device which has a curved screen will be released in October this year.